rongsheng speaker free sample

Go: then, just say to your voice-assistant: ‘Ask Send Me a Sample’ Don’t have a smart-speaker? You can always download the Google Assistant app for your phone on the App Store or Google Play Store.

The new advertising campaign plays on Spotify’s free streaming service on both Amazon and Google smart speakers. The ads end with the suggestion that the listener ask Alexa or Google Assistant for a free sample of blush, lipstick, or mascara delivered to their home. To get the cosmetics, listeners use Send Me a Sample, a marketing firm specializing in interactive campaigns for product trials. When they say, “Ask Send Me a Sample for Nars” to their voice assistant, the app guides them through registration, including their address, and the cosmetics are mailed to them. If they’ve previously registered with Send Me a Sample, they don’t have to do anything after making the vocal request. To create the actual ads, Spotify and Nars worked with The Story Lab and Vizeum agencies.

Send Me a Sample has been part of several campaigns through smart speakers before. The company has worked to send samples from DKNY and Bacardi in the UK and Nutella in the U.S. On Spotify’s end, the Nars ads take a different approach to interactive audio ads than its Unilever campaign last year. In that case, an ad for Axe would end with a suggestion to play a curated playlist designed by the brand. Saying yes would queue up that playlist. Spotify created ads for its own channels and playlists as part of the experiment. NARS has its own playlist on Spotify

The Nars campaign is built directly on reaching British people stuck at home during the COVID-19 lockdown. Traditional advertising and sample handouts aren’t feasible in the UK, hence the interest in the smart speaker-based approach, according to the companies involved. If the Spotify ads lead to a surge in cosmetics sales for Nars, more brands may turn to the combination of smart speaker audio and mailing physical samples to entice people into trying and buying their products even after the quarantine restrictions ease.

“Delivering samples directly to consumers’ doors is a great workaround, and something we hope can add a bit of delight during these times,” The Story Lab senior partnership manager Hannah Scott said in a statement. “Given that people in lockdown are tuning into their smart speakers more than ever, collaborating with Spotify was the perfect fit.”

Check out this sample speaker checklist (PDF) to help you plan your next event, program or meeting.  This fillable form lays out everything you need to consider when briefing your VIP speakers, including the setting and flow of the event or meeting, the size and nature of the audience, event contacts, guidance for the speaker"s remarks and more!